

The best paint comes back and it doesn’t just cover — it reveals.
Hi, I'm Jeff Luya.
Life has a way of pulling you away from what you love, then calling you back.
For me, that call came from wood and its paint.
20 years before I produce my first pots in my garage, I was studying forestry. Not just for the strength or smell of wood, but for what it represents:
💨A honest living material. Always changing, aging, like us.
What I've never been able to stand is seeing it smothered, imprisoned under shiny varnishes and synthetic paints.
It's like wearing a plastic raincoat on a hot day: you sweat, you suffocate.
Like us, wood needs breathe and to be free.
Look at this old house. It's 215 years old and was built in an area with a very harsh climate. Its wood has lost its color, but its paint still protects it.








About Barn Paint








🎨 Letting Light Through
I’ve painted thousands of boards. Over the years, one thing was always clear:
The ones that age best aren’t the ones coated in plastic — but those treated with simple, natural materials.
The natural pigments I use don’t just “look nice.”
They reflect true wavelengths of light. Natural pigments let light through, they interact with it — creating colors that shift with the weather, the season, the time of day.
This isn’t just poetic — it’s measurable.
Each color reflects a specific wavelength. And unlike synthetic pigments — flat, uniform, industrial — natural pigments have depth and complexity.
The result? Paint with deep colors. Wood breathes. That feels alive.
🧪 The Paint Industry Can’t Let Go of Synthetics — But We Can Do Better
Even so-called “eco” paints today rely heavily on synthetic pigments.
They're cheap, consistent, easy to mix — but lifeless.
I chose a different path.
The natural pigments I work with offer a unique richness. It’s like comparing a fake plant to a real one — even from afar, your eyes know which is alive.
Light doesn’t lie.
🌍 Working With Nature, Not Against It
Luckily, I’m in the right place to do things differently.
Here in Europe, I work directly with some of the last small pigment producers — people who still extract, purify, and prepare earths, ochres, and oxides the traditional way.
It’s an incredible advantage. I can test, tweak, and improve old formulas from the source.
No aliexpress suppliers halfway across the world — I see the materials : some of them are still paint on old historic walls, touch the earth, and know exactly what goes into my paint.
🛠️ Why I Created Barn Paint Paste
At some point, I stopped searching for the “right” paint.
I couldn’t find it — so I made it myself with new knowledge but like our ancestors does.
In my small workshop, I craft hundreds of batches of paint paste ready to use : just add water.
No single dry pigment that won't set. No haphazard recipes that won't last. Just a ready-to-use paste - stable, breathable, long-lasting and truly natural.
Today, I export this paste around the world.
It’s made from natural ingredients — you just dilute it with water and linseed oil (optional).
It protects wood, lets it breathe, and reveals colors and the grain rather than hiding it.
🌟 Barn Paint Paste Means:
A paint that protects without suffocating
Colors that shift with the light
Simple application — even for beginners
Zero plastic, zero toxins
A concentrated natural formula, ready to mix